Revant exists to help the world see better. Not only through our lenses but, more importantly, how we engage with each other and our communities. We are deeply committed to our values of “Continual Learning, Creating Community, and Building Trust.” Our values are what make us more than a business. At Revant, we use our resources and platform to make the world a better place for EVERYONE.
We are outraged by the continuous systemic inequalities and violence that our fellow Black and Brown humans continue to experience simply because of the color of their skin. Words are important, but actions are what drive change. That is why today, June 19th, in celebration of Juneteenth, 100% of all sales on RevantOptics.com (up to $100,000) will be donated to two incredible local organizations that provide much-needed support to our local Black brothers and sisters - PAALF and The Black Resilience Fund.
This year, we are also making Juneteenth an official Revant holiday for all employees. We believe that Black Independence Day should be celebrated with just as much excitement and energy as any other American holiday. It is a time to celebrate a significant step forward toward freedom for ALL Americans, which we hope will be fully realized soon. As Martin Luther King Jr once wrote from jail after being arrested for peacefully protesting, “an injustice anywhere is a threat to justice everywhere.”
We hope you will join us in our effort. Even if you don’t need new lenses at this time, we’ve included links so you can support these organizations directly.
Thank you for being part of our community!Jason Bolt
Founder & CEO
Ways to get involved
Donate to the Movement
Support Color of Change
Visit ColorOfChange.org to join and donate to the movement
Participate in Blackout Day
On July 7th, only spend money at Black-owned businesses